Digital Marketing Professional

Digital Marketing Professional course gives a 360 degree knowledge about how the digital medium can be used for marketing using tools and techniques including web analytics, web adwords, mobile marketing, and YouTube marketing. You will learn everything from the basics of digital marketing to Search Engine Optimisation. You will also learn techniques to optimise display ad campaigns, make business decisions from the metrics available in digital media and all the marketing techniques used to promote ads on one of the most widely used medium –social media!

India’s digital advertising spends will reach 25,800 crores by 2020*.

A course to speed-launch your career!
Learn to manage digital campaigns, analyse data, and grow revenues for companies & brands.
According to TRAI, in 2016, India had 36.74 crore Internet subscribers – and the number is growing every day. India is going digital – which is why recruiters are looking for trained people in Digital Marketing to drive growth! With Arena’s quick course in Digital Marketing, develop the skills that will get you a job & build your career.

WITH ARENA’S DIGITAL MARKETING COURSE, YOU WILL:
Generate leads & aggregate audiences on social media
Attract customers & drive sales, adding to your company’s profits
Run digital marketing campaigns using tools like AdWords, mobile marketing, YouTube marketing and Web Analytics
Leverage SEO (Search Engine Optimisation) to get websites listed in top search engine results
Measure the success of Mobile Marketing & analyse its reports

ABOUT Digital Marketing Professional COURSE

COURSE HIGHLIGHTS

  • Job-oriented, industry centric curriculum
  • Hands-on practical training using latest tools and software
  • Certified faculty
  • Exposure to industry interaction and workshops
  • Placement assistance
  • Access to Onlinevarsity, our exclusive e-learning platform
  • Access to Creosouls, a platform to showcase your portfolio
  • Instant student loan facility to fund the studies

Eligibility

  • 10+2 (Any stream) / Undergraduates / Graduates
Course Duration – 10 Months
  • (2 hours a day for 3 days a week) (Complete this course quickly by attending extra hours of classes)
Career Options
  • Digital Marketing Executive SEO Executive Content Marketing Executive, SEM Executive, Social Media Analyst, PPC Analyst.

Digital Marketing Professional Modules

  • Marketing Basics
  • Internet Advertising with Search Network
  • Search Optimization Techniques
  • Creative Display Ad Solutions
  • Marketing using Email -1
  • Mobile Marketing in Practice
  • Introduction to Analytics
  • Digital Marketing Portfolio
  • Powerful Internet Advertising with Search Network
  • Understanding Social Media Marketing
  • Optimizing Social Media Marketing
  • Content Marketing
  • Affiliate Marketing
  • Inbound Marketing
  • Marketing using Email -2
  • Lead Nurturing for Digital Marketing
  • Legal Ecommerce
  • Using Web Technology for Digital Marketing
  • Analytics for Marketing
  • Advanced Digital Marketing Portfolio

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